Pilgrim on the 405

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Entries from May 2011

Pilgrim Talks: Ron Burr

May 25th, 2011 · Comments

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webvisible ron burr

Ron Burr, CEO of WebVisible

Ron Burr joined WebVisible as chief operating officer in 2009, and was appointed CEO in 2010.  Before joining WebVisible, Burr served as chief product officer for LRN, the leading application service provider for online education and solutions enabling clients to manage enterprise-wide governance, ethics and compliance processes.  He also served as chief strategy officer of Jambo, a leading pay-per-call Internet company targeting local business; CEO of Layer2 Networks; a partner with international IT consulting firm IMPACT Software; a senior technology consultant for IBM; and vice president of software engineering with Vault Corporation.   Burr serves as advisor and Board member to several technology companies and Venture Capital firms.

About WebVisible, Inc.

WebVisible has been the leading provider of local online marketing software and services since 2001.   WebVisible was among the first to pioneer the use of search as a reliable, measurable avenue to connect directly with a buyer's needs, providing solutions through some of the world's largest Interactive Yellow Page companies, directories and other media vendors. The company has served over 100,000 customers from 4,000 industries in 14 countries.  The company also delivers solutions directly to small businesses throughout the United States.  WebVisible is based in Irvine, California with offices in Los Angeles, Denver, Charlotte and Mumbai India.

To learn more about WebVisible, go to webvisible.com or call 949-255-9677

Tags: Uncategorized · business · innovation · marketing · lead generation · Internet

Pilgrim Talks: Frank Grienke and Jeff Kaminiski

May 18th, 2011 · Comments

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SCFuels frank

Frank Greinke, CEO

Frank became president of Southern Counties Oil Co. in 1987 at the age of 33, and purchased ownership of the company in 1991. At that time, the company’s annual revenue was $50 million. Today, under Frank’s leadership as CEO, SC Fuels and its related companies generate over $1 billion in revenue and operate in 7 western states. The company currently employs over 300 and services over 20,000 customers.SC Fuels also has the distinction of being the first company from the United States to do business in the Republic of Georgia. In 1992, Southern Counties Oil opened the first western-style gas station in the capital city of Tbilisi, just after Georgia became the first former Soviet Republic to become independent.

Frank is currently a director of the Society of Independent Gasoline Marketers of America (SIGMA) and a past director of the California Independent Oil Marketers Association (CIOMA). He is the Chairman of the Southern California Chapter of Young Presidents Organization (YPO). Frank is also a director of The New Majority Committee; an Orange County based Republican Party organization, and Finance Chairman of the Orange County Republican Party. He is on the Advisory Board for Solis Capital Partners LLC. He serves on the board of the Bank of Hemet as well as the board of directors for Pacific Ethanol Inc.

As a distributor of refined petroleum products since 1930, SC Fuels serves thousands of customers annually throughout the United States with a philosophy of service that has earned SC Fuels a leading reputation in the industry. Our customers range from small family owned businesses to Fortune 500 companies. SC Fuels maintains its position as one of the largest suppliers of branded, unbranded, and alternative fuels in the United States.

SC Fuels also is a leader in fleet card services with a fueling network of over 200,000 commercial cardlocks, truck stops, and retail stations nationwide.  For customers who desire to have their vehicles and equipment fueled on-site during off hours, SC Fuels rovides mobile on-site re-fueling. Additional products supplied by SC Fuels include Lubricants and Heating Oil.

To learn more about SC Fuels, go to scfuels.com

MBK

Jeff Kaminiski, CEO MBK Enterprises

MBK Enterprises is a world leader in converting specialty adhesive tapes, foams, films, foil, cloth, paper, and other flexible materials. MBK stocks hundreds of materials used for bonding, attaching, sealing, masking, protecting, shielding, conducting, gasketing and more, and adds value by die-cutting, laminating, slitting, spooling and endless other services, making products easier and more economical to use. From design to final production, MBK's experienced and knowledgeable team works to find solutions for innovative ideas and sticky applications.

In 1971 John Kaminski had the vision to see the ever expanding need for converted tape products,. He brought his experience as a chemist and a background in pressure sensitive tapes to develop fabricated parts to fit the needs of his first customers. Beginnings were with "Little Joe," a machine for cutting shrink tubing to length, and Marcella Kaminski, his wife, bookkeeper and greatest support. From his beginnings with a work table in the family garage to about 15,000 sq. ft. in Chatsworth, he purchased and renovated used machines for changing pressure sensitive adhesive tapes into carefully thought-out component parts for end products. His first big customers were primarily in the aerospace and electronic industries.

His son and daughter, Jeffrey and Judith, began learning the trade on weekends and school holidays. As the business grew little by little the ideas of the endless possibilities for tape uses rocketed. Judith went to work full-time in 1978 after graduating from California State University Northridge, and Jeffrey went to work for 3M upon his graduation from San Diego State University . The Kaminski family had learned at an early age that tape was indispensable.

In the late fall of 1979, John Kaminski suddenly became ill and passed away. Jeffrey, Judith and Marcella made plans for keeping MBK a going enterprise. Jeffrey resigned from 3M, and the three of them began to learn everything they could about converting. Marcella retired from her role in 1981, but keeps an interest in the latest news.In the past 35 years, MBK has grown and moved to larger facilities three times, remaining in Chatsworth, California. The emphasis has always been on the best customer service, and keeping abreast of the changing needs for pressure sensitive adhesive products. Today, the customer base has changed greatly from 35 years ago. More and more is being accomplished in the fields

of medical devices and information technology, not to mention any niche in between. The company has invested extensively in state-of -the-art converting equipment, as well as the training of it's employees in the workplace. The only limitations are imagination, but this company has plenty of that.

To learn more about MBK Enterprises, go to mbk1.com


Tags: Uncategorized · business · management · accountability · responsibility · customer service

Pilgrim Talks: Stu Heinecke and Will Crist (on Customer Service)

May 11th, 2011 · Comments

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Stu Heinecke

Cartoon Link

Stu Heinecke, Master Cartooner and CEO of CartoonLink

Are you looking for a magic bullet to make your campaigns, projects, presentations -- even your job searches more effective?

We humbly suggest you considering using cartoons. They're the best-read and remembered part of magazines and newspapers, and we have been using them for the past thirty years to produce stunning, record-breaking campaigns for some of the biggest marketers in the world. You can learn all about how we did that in CartoonLink Founder and President Stu Heinecke's new book, Drawing Attention, which is available on iBooks, Kindle, Nook, Sony Reader, Google Books and in PDF format to read on your PC.

We've set many records for the world's biggest marketers using personalized cartoons as the engine driving response, but that doesn't mean you have to be a big business to afford what we do. Our membership programs are actually geared to individuals and small business owners, while we offer a few special programs for medium and large businesses, too.

Do you want higher response rates to your direct and e-mail marketing campaigns? CartoonLink offers two programs designed to help you put the magic of cartoons to work in your monthly campaigns -- the CartoonLink Postcard Program and the CartoonLink e-Mail Marketer Program.

Are you involved in selling or business development for your company? Our CartoonLink BigBoards™ and BigBoards Enterprise programs can help you or your entire sales staff break through to VIP prospects in -- quite literally -- a very big way. Based on our own campaigns that have put us in touch with Presidents, Prime Ministers, celebrities and CEOs, our BigBoards programs will help you step into the world of contact campaigning, where response rates have already climbed to 100% and ROI figures to 100,000%.

You can use our personalized cartoons in presentations through our Presentations program. And if you're not quite ready to join any of our marketing programs, you can still join our CartoonLink Members program to stay in touch through a monthly newsletter and webinar -- and use our cartoons in one-at-a-time e-mail correspondence, for personal or business use.

If you are a large mailer, we are available for custom assignments. The CartoonLink program is based on nearly 30 years and millions of dollars worth of utterly unduplicated test experience, and a long track record of record-breaking campaigns for the world's biggest direct marketers, including subscriber acquisition, renewals, awareness/trial, drip and nonprofit/donor acquisition campaigns.

So, welcome to CartoonLink. Join us! To learn more about CartoonLink, go to cartoonlink.com

Tags: Uncategorized · sales · marketing · lead generation

Pilgrim Talks: Chuck Bankoff and Mark Friedman

May 4th, 2011 · Comments

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Chuck Bankoff WSIeWorks

Chuck Bankoff, Director of WSIeWorks

WSIeWorks has been operating as a website development and Internet marketing team continuously since 1999. During that time they have added to their knowledge and experience base by constantly training and bringing on new members with the right skill sets and training. As a team, their Internet Marketing Consultants have certifications in:

  • Digital Marketing (WSI)
  • eCommerce Business Strategies (USC Marshall School of Business)
  • Advanced SEO (SEMPO Institute)
  • Pay-Per-Click advertising (Google Adwords Professional)
  • Local Search Specialists (ReachLocal)
  • AIM Certified (Advanced Internet Marketing - WSI)

Our Director of Web Services, Chuck Bankoff has certified other Internet Consultants around the world in Internet Business practices, Landing Page design, Managing the Creative Process and Search Engine Marketing. Our team members have been integral in the development of our Social Media Strategy kit, Competitive Analysis procedures and our Research Analysis toolkit.

To learn more about WSIeWorks, go to  wsieworks.com

Velos Logo Mark Friedman

Mark Friedman, President of the Velos Group

Mark Friedman is an experienced, results - oriented executive with over 25 years of proven success in managing Sales, Sales Lead Management, Telemarketing, Marketing and Customer Service. Notably, world-renown consulting giant Accenture and the Distribution Research and Education Foundation have recognized one of his programs as a Wholesale Distribution Industry Sales "Best Practice"; the program overview was published in "Maximum Sales Velocity: How to Build a World-Class Sales Organization" by David P. Woodrow.

Mark possesses the outstanding ability to assess a company's current Sales Chain and make recommendations for dramatically improving sales results and productivity while providing the infrastructure to determine ROI for each Marketing activity. Among his accomplishments was revamping a moribund program generating a mere $175,000 in revenue per year and increasing the "top line" to over $113 Million in 3 years. Additionally, he has increased sales volume by over 50% in call center environments at several companies by integrating Out-Bound Telesales capabilities with the In-Bound Customer Service group. Mark has proven that he is a high-energy achiever and team builder in an often - neglected area.

His articles on Sales Lead Management have appeared in Network World, Sales and Marketing Excellence, Sales and Service Excellence magazines, the PMMI Newsletter and MHEDA Journal.

Mark is a Vistage Expert Speaker and has spoken at national events, such as the PMMI (Packaging Machinery Manufacturer's Institute) Marketrends conference, the 50th annual MHEDA (Material Handling Equipment and Distributor's Association) conference and the CGNA (Controls Group North America) conference about Sales Lead Management.Mark Friedman is an experienced, results - oriented executive with over 25 years of proven success in managing Sales, Sales Lead Management, Telemarketing, Marketing and Customer Service. Notably, world-renown consulting giant Accenture and the Distribution Research and Education Foundation have recognized one of his programs as a Wholesale Distribution Industry Sales "Best Practice"; the program overview was published in "Maximum Sales Velocity: How to Build a World-Class Sales Organization" by David P. Woodrow.

Mark possesses the outstanding ability to assess a company's current Sales Chain and make recommendations for dramatically improving sales results and productivity while providing the infrastructure to determine ROI for each Marketing activity. Among his accomplishments was revamping a moribund program generating a mere $175,000 in revenue per year and increasing the "top line" to over $113 Million in 3 years. Additionally, he has increased sales volume by over 50% in call center environments at several companies by integrating Out-Bound Telesales capabilities with the In-Bound Customer Service group. Mark has proven that he is a high-energy achiever and team builder in an often - neglected area.

His articles on Sales Lead Management have appeared in Network World, Sales and Marketing Excellence, Sales and Service Excellence magazines, the PMMI Newsletter and MHEDA Journal.

Mark is a Vistage Expert Speaker and has spoken at national events, such as the PMMI (Packaging Machinery Manufacturer's Institute) Marketrends conference, the 50th annual MHEDA (Material Handling Equipment and Distributor's Association) conference and the CGNA (Controls Group North America) conference about Sales Lead Management.

To learn more about The Velos Group, go to  velosgroup.com

Tags: Uncategorized · business · sales · marketing · marketing automation